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AAA to offer UT Rockets membership cards

The University of Toledo is partnering with AAA to help members show their Rocket pride with new UT Rockets AAA membership cards.

UT alumni, staff and students and Rocket fans can now receive the blue and gold membership cards complete with a UT Rockets logo from any AAA Northwest Ohio office.

UT mascots Rocky and Rocksy display the new UT Rockets AAA membership card

“The entire community is embracing the Toledo Rockets as a symbol of pride for Toledo and we are excited for this opportunity to partner with AAA Northwest Ohio as another way for people to take pride in The University of Toledo and the greater Toledo area,” said Lawrence Burns, vice president of external affairs.

The University and AAA Northwest Ohio will officially launch the new AAA/UT co-branded membership card during the men’s basketball game against Eastern Michigan 2 p.m. Saturday, March 3 in Savage Arena.

Any member of AAA in the northwest Ohio region, regardless of level, can switch to the UT Rockets AAA card and receive it at their next renewal. New AAA members also can get the branded membership cards, which will be available beginning March 5.

The University of Toledo is the first college to partner with AAA Northwest Ohio for co-branded membership cards.

“There is a lot of pride in the Toledo Rockets across the region and we are happy to partner with the University to support that pride and also reach the younger population with our membership plans that offer a lot of great benefits for college students,” said April Cochran, marketing operations manager for AAA Northwest Ohio.

AAA recently launched a student membership that includes the standard AAA benefits such as roadside assistance and travel agency services, but also includes specifically for students safe tow and safe ride services if you are unable to drive or are stranded for any reason, bike assistance, and e-coupon emails.

“Our Rocket fans are among the best college sports fans in the country and AAA has a long proud history of providing quality services to their customers in our area. This partnership was a natural fit to bring them together,” UT Vice President and Athletic Director Mike O’Brien said. “It is our hope that UT students and the entire community take advantage of the new membership cards to show their Rocket pride as they enjoy their AAA membership services.”

As North America’s largest motoring and leisure travel organization, AAA provides more than 52 million members with travel, insurance, financial and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers. AAA clubs can be visited on the Internet at AAA.com.

Download a photo of Rocky and Rocksy with the new UT Rockets AAA membership card at http://utole.do/card.

is UT's Director of University Communications. Contact her at 419.530.2410 or meghan.cunningham@utoledo.edu.
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